Despite facing below-expectation revenue in Q4 2023, following a previous deal with Amazon, Pinterest's collaboration with Google is set to monetize unmonetized international markets through Google Ad Manager. This strategic move aims to leverage Pinterest's significant user base outside the U.S. to improve global revenue distribution. [TechCrunch]
Pinterest announces a new advertising partnership with Google to boost ad revenue as it nears 500 million monthly active users
Feb 9, 2024
—
1 min read