Organic Social
October 16-22
Broadcast Channels on Pages and Messenger
Facebook is rolling out a new feature called “Broadcast Channels” that enables Page admins to directly reach their audience through one-to-many public messaging. This addition aims to facilitate deeper engagement with communities, allowing admins to use features like polls, voice notes, and more to interact with their followers. [source]
October 16-22
Centralized Account Management Across Meta’s Platforms
Meta is streamlining user account management across Facebook and Instagram by consolidating key settings into the Accounts Center. Users can now download data, manage off-platform activities, and transfer information between Facebook and Instagram more easily and efficiently. [source]
October 16-22
Dual WhatsApp Accounts for Easy Switching Between Work and Personal Use
WhatsApp is introducing a feature that allows users to have two accounts logged in on the same device. This will enable easier switching between work and personal accounts without needing to log out or carry multiple phones. [source]
October 16-22
Week 39
Meta unveils new AI Experiences across apps
Meta is rolling out a range of new AI features across its platforms, including AI stickers, AI Image editing, advanced conversational assistants, and AI characters with unique personalities.
Cultural icons like Snoop Dogg and Tom Brady even portray some AI characters. Meta also plans to launch an AI studio for developers and businesses to build their AIs. [source]
Week 38
‘Flow’ to Enhance Business Chats
“Flows” will allow businesses to offer services such as seat selection, food orders, and appointment bookings within chats. Additionally, users in India can now complete purchases directly in chats, and businesses can apply to become “Meta Verified” to enhance authenticity and receive premium features, including multi-device support for employees. [source]
Week 37
WhatsApp Channels expands globally with new features
WhatsApp is rolling out its Channels feature to over 150 countries, offering users a private way to receive updates from various organisations and people. The platform introduces enhancements like a country-filtered directory, emoji reactions, and the ability for admins to edit updates, all while maintaining user privacy. [source]
Week 35
WhatsApp app for Mac
WhatsApp now allows users to make group video calls with up to eight participants and audio calls with up to 32. The redesigned app also offers features like joining ongoing calls, drag-and-drop file sharing, and end-to-end encryption, aiming to make the desktop experience more efficient and secure. [source]
Week 32
Instagram introduces 4 new features:
Music for Photo Carousels: Users can add songs to their photo carousels, enhancing their visual narratives.
Collaborative Posts: Users can co-author a feed post, carousel, or reel with up to three friends, expanding reach to each collaborator’s audience.
Add Yours Sticker: A feature on Reels where creators can invite followers to participate in prompts or challenges. Creators can highlight their favorite submissions.
Expanded Music Access: Instagram’s music library is expanding to more countries, and there’s a new collaboration with Spotify in Mexico and Brazil for a Reels Music Chart. (source)
Week 30
Instant Video Messages
WhatsApp has introduced a new feature that allows users to record and share short personal videos directly in the app’s chat function. The new video messages can be up to 60 seconds long and are protected with end-to-end encryption, just like other forms of communication on the platform. (source)
Week 30
Instagram Subscription
Instagram is expanding its subscription feature to more creators globally, following the success of its implementation in the US. This feature allows creators to earn recurring monthly income through the support of their fans by giving subscribers access to exclusive content and benefits. (source)
Week 29
Threads vs X
In response to the rebranding of Twitter as X, Meta is introducing new features to Threads, a similar social media platform, in an attempt to attract Twitter users looking for alternatives. The most significant addition is a ‘Following’ feed, where users can view content only from profiles they follow, arranged chronologically. (source)
Week 29
Enhanced Avatars
Meta has announced several new features for their Avatars that aim to enhance their usage and make them more fun, social, and practical:
- Real-Time Calling With Avatars: This new feature allows people using Messenger and Instagram to make calls using their avatars, offering a creative solution for those not ready for a camera call.
- Animated Stickers: Users can now bring their conversations to life with animated avatar stickers, which can be shared in Instagram and Facebook Stories and Reels, Facebook comments, and 1:1 message threads on Messenger and Instagram.
- Social Stickers: The new @Tagging feature lets users add their friends’ avatars to Facebook Stories, allowing for more social interaction. These social stickers can also be shared in 1:1 message threads.
- Simplified Avatar Creation: Meta is testing a feature that generates a suggested avatar based on a user’s live selfie, streamlining the avatar creation process.
- Consistent Avatar Looks: Meta is standardizing the look of avatars across all platforms, ensuring a more realistic and consistent appearance.
- New Avatar Outfits: New outfits from luxury brands and character styles from popular games like Street Fighter 6 are being added to the Avatars Store. (source)
Week 29
Enhanced Video Discovery
The redesign of the video Explore tab will help users discover popular video content related to relevant topics and hashtags.
Week 29
Consolidated Video Access
All video content, including Reels, long-form and Live content, can now be found in the Video tab, previously known as Facebook Watch.
Week 29
Improved Video Editing
Reel editing tools have been integrated into the Feed, making video creation easier. New features include seamless editing, clip editing tools, and enhanced audio capabilities. Users can also upload HDR videos from their phones to Reels.
Week 27
Threads is live
It’s finally live! Threads, Instagram’s new text-based app, uses your Instagram account and supports posts of up to 500 characters, including links, photos, and videos up to 5 minutes long. The app will enforce Instagram’s Community Guidelines for content and interactions. (source)
Meta’s goal is to make Threads compatible with open, interoperable social networks as well as make Threads compatible with the ActivityPub protocol, enabling connections with other apps like Mastodon and WordPress, and allowing more control over audience and content transfer.
Week 26
New parental supervision tools
Meta is introducing new parental supervision tools on Messenger and implementing new privacy features on Instagram to enhance user safety and control. (source)
Here are the key updates:
Parental Supervision on Messenger:
Testing Messaging Privacy Features on Instagram:
Nudging Teens to Manage Time on Facebook and Instagram:
Additional Parental Supervision Features on Instagram:
Week 24
New features to support creators
Facebook has announced several updates to support creators on its platform. (source). The updates include :
New features for creating Reels, such as an Inspiration Hub and Templates Hub, as well as an improved editing screen.
ProMode: professional mode for profiles now offers a daily checklist for audience growth and visibility enhancements. ProMode creators can now:
- use ads to boost their Reels to reach new audiences.
- appear in the Creators to Follow unit in Feed to get discovered.
- when commenting on public posts, a follow button may appear by their name so they can attract new followers through conversations.
Monetization eligibility for Stars has been made more accessible, and select creators will be able to monetize reels with licensed music.
Week 21
Instagram’s new Twitter-like, text app
Instagram’s new Twitter-like, text app may be here as soon as the end of June (Lia Haberman)
Week 20
When using the new Facebook page experience, your prospects can send you their details automatically for free when adding a contact form to the “Contact Us” (source)
Week 19
Chat Lock
The Chat Lock feature will now protect private conversations with an additional layer of security, accessible only by password or biometric. (source)
Week 19
AI Sandbox
Meta has announced new features for advertisers, including the AI Sandbox, which will test generative AI-powered ad tools, and new features in its Meta Advantage suite of ad automation tools. (source)
Week 19
Audience Controls’ for Advantage+ Shopping Campaigns
Meta introduced ‘Audience Controls’ for Advantage+ Shopping Campaigns, allowing limits based on age or location for ad visibility. (Bram Van der Hallen)
Week 18
Contextual labels
Facebook has introduced new personalisation controls and discovery tools for its Reels feature. Users can now customise the videos they want to see more or less of, with a new “Show More” or “Show Less” button added to the video player’s three-dot menu. Meanwhile, Facebook has added Reels to its main navigation and Facebook Watch and introduced contextual labels to clarify why users are seeing particular reels — for instance, because a friend liked it. (source)
Week 18
3 new updates to its polls feature
WhatsApp is introducing three new updates to its polls feature, including single-vote polls, the ability to search for polls in chats, and notifications when people vote on polls.
WhatsApp is also enabling users to forward media with captions and to add captions to documents when sharing them.
The features are being rolled out globally and will be available to users in the coming weeks. (source)
Week 17
One billion avatars
Meta has announced improvements to its Meta Avatars, including the addition of new body shapes, seven PUMA outfits and improved hair, clothing and eye textures. The move comes after Meta celebrated the creation of one billion avatars on its platforms and the update will be available on Facebook, Messenger, Instagram and VR. (source)
Week 16
Add up to 5 links to your profile bios
Instagram now allows users to add up to five links to their profile bios, a highly requested feature. This feature could potentially draw creators back to the platform and compete with third-party tools like Linktree and Beacons. (Bram Van der Hallen)
Week 15
WhatsApp Payments in Brazil
WhatsApp now allows payments to Brazilian small businesses within chats, providing a secure and seamless checkout experience. The feature supports Mastercard and Visa cards from participating banks and includes encryption for card numbers and Payment PINs. The service will expand to more businesses and countries in the future. (source)
Week 15
Improved Reels Creators’ Experiences
Instagram improves Reels to enhance creators’ experiences by introducing a dedicated trends destination, a unified editing screen and updated insights. It plans to expand gifts to more markets, adding features to recognize supporters. (source)
Making It Easier to Edit Reels
Updates to Reels Insights
Improving and Expanding Gifts on Reels
Week 7
Broadcast channels
Broadcast channels are a new public, one-to-many messaging tool for creators to invite all of their followers into and engage with their most interested fans. (source)
Week 6
Gifts
Gifts on Instagram are now available to more creators in the US, after we began testing them in November. (source)
Week 5
WhatsApp New Features
WhatsApp added new features to status – like private audience selector, voice status, and the ability to react with emojis or link previews on status – to make expressing yourself with others easier. (source)
Week 4
End-to-end encrypted chats
Meta started to expand global testing of end-to-end encrypted chats on Messenger and introduced key features in the Beta service such as Chat themes, Custom chat emojis and reactions, Group profile photos, Link previews, Active Status & Bubbles on Android. (source)
Week 3
Lead Form
Instagram has added a new ‘Lead Form’ option within your IG business profile. The process enables you to choose multiple-choice or short-answer responses, providing another way to glean insight from your IG profile visitors. (source)
Week 41
Direct Post API Expands TikTok’s Third-Party Integration
TikTok has announced the launch of its new Content Posting API, Direct Post, enabling creators to post video content directly from third-party platforms such as Adobe Premiere Pro and Adobe Express. The feature also allows users to set captions, audience settings, and more from third-party platforms, streamlining the content creation process. [source]
Week 38
New Labeling Tool for AI-Generated Content
TikTok is launching a new feature allowing creators to label AI-generated content, aiming for transparency and compliance with community guidelines. The platform also tests automated labelling of such content and has updated its TikTok AI effects names to indicate AI involvement. [source]
Week 37
TikTok Shop in the US
TikTok is rolling out TikTok Shop in the US, a new feature that allows users to buy products directly within the app. The platform offers various tools for brands, creators, and merchants to sell items through shoppable videos and live streams, enhancing the shopping experience with community-driven trends and secure checkout options. [source]
Week 35
🪦 TikTok Storefront
TikTok is discontinuing its Storefront feature, which allowed merchants to integrate their third-party shopping processes into the TikTok app. Effective September 12, 2023, the company urges retailers to switch to its native shopping tool, TikTok Shop. [source]
Note: The move is part of TikTok’s broader strategy to dominate in-stream shopping, a market where its Chinese counterpart, Douyin, has seen significant success. However, it remains to be seen if Western users will adopt in-app shopping with the same enthusiasm as users in Asian markets.
Week 32
AI-generated content labels for videos
TikTok introduces a significant feature mandating creators to disclose any AI-generated content, and failing to do so may result in the removal of their content. (Matt Navarra)
Week 32
“Fulfilled by TikTok”
TikTok is launching the “Fulfilled by TikTok” program in the UK, streamlining delivery by acting as an intermediary between merchants and shoppers. This effort aims to boost in-app purchases, mirroring the success of its Chinese counterpart, Douyin. (source)
TikTok’s new logistics solution will manage the storage, packing, and shipping of selected products from merchants, further integrating itself into the e-commerce chain. With in-stream shopping flourishing in China but struggling in the West, TikTok is banking on this fulfillment program to entice Western users and solidify its position in the global e-commerce landscape.
Week 30
Text Posts
TikTok has introduced text posts, allowing users to share written content such as stories, poems, or recipes. In addition to standard post options like adding sound, tagging a location, and enabling comments, text posts offer stickers, hashtags, background colors, and the ability to add music. (source)
Week 26
Content Filtering in Family Pairing
Caregivers can now customize the topics their teens see on TikTok, reducing exposure to unwanted content. (source)
Week 23
Ad script generation tool
TikTok released its own ad script generation tool that helps advertisers in their creative development by providing script ideas containing hook, body and call-to-action scenes in a matter of seconds. It’s now available to all TikTok Creative Center users with a TikTok for Business login on desktop. Enjoy! https://lnkd.in/gei7yzqd (Michael Fee)
Week 23
TikTok’s Open Applications
TikTok has introduced Open Applications on the TikTok Creator Marketplace to make it easier for brands and creators to connect. Open Applications allow advertisers to post campaign details, enabling creators to proactively apply their ideas, relevant videos, contact information, and proposed fees. This feature acts as a job posting or casting call, facilitating collaborations that reflect brand values and resonate with audiences. (source)
Week 21
Tako, a new AI chatbot
At the same time, Tako, a new AI chatbot within the TikTok app, is currently being tested with users in the Philippines. (source)
Week 20
New monetization options
Effect Creator Rewards fund offers payments based on engagement with effects – $700 USD for 500K unique videos, plus $140 for every additional 100K video within 90 days. (source)
Week 20
Commercial Music Library
TikTok’s Commercial Music Library expands, offering brands access to over one million songs, connecting artists and businesses for innovative storytelling and increased exposure. (source)
Week 17
TikTok Shop
TikTok has launched TikTok Shop in beta, and sellers are being invited to try it out before its public release. (register here)
Beta sellers will gain exclusive access to TikTok Shop and have the opportunity to provide valuable feedback. For a limited time, they will be able to take advantage of an exclusive promo offering 0% Referral Fees for the next 90 days.
TikTok Shop presents a unique opportunity to tap into the rapidly growing TikTok community, where 83% of users say the platform influences their purchasing decisions.
Week 15
RIP 10mn Long Video
TikTok has removed the option to create a 10mn long video. (Matt Navarra)
Week 13
Effect House Branded Effects
TikTok introduces Effect House Branded Effects, enabling brands to collaborate with TikTok effect creators to produce custom Branded Effects, tailored to the brand’s specific campaign needs. Branded Effects can include branded elements, calls-to-action, and custom audience targeting. (source / learn more)
Week 6
Account enforcement update
TikTok updated its account enforcement system with, only in some cases, a one-strike policy before banning permanently an account.
October 16-22
LinkedIn Amplifies Collaborative Articles with New Features
LinkedIn’s Collaborative Articles, a feature that uses AI-generated prompts to elicit expert contributions, is undergoing updates to enhance user engagement. The changes include an updated layout focusing on contributors, a full set of in-feed reactions, and improved notifications connecting users to relevant articles. [source]
October 16-22
Generative AI Features in LinkedIn Recruiter
LinkedIn has launched new AI-driven features to streamline the recruitment process. These features include AI-assisted candidate discovery, smarter search suggestions, simplified outreach through automated InMails, and in-depth analytics to evaluate various aspects of recruitment. [post] Jack Rowbotham
October 16-22
LinkedIn Introduces Direct CTA on Posts
LinkedIn has rolled out a major feature that allows users to add Call-to-Action (CTA) buttons directly to their posts. This update could change the way professionals engage with their audiences. [post] Pierre-Baptiste Couette-Barreau
Week 41
AI-Powered “Learn with AI” Feature
LinkedIn has rolled out a new “Learn with AI” feature that provides personalised coaching, providing narrative answers to questions and customizing learning experiences based on an individual’s skills and roles. The feature eliminates the need for lengthy courses, allowing quick access to specific content and support from LinkedIn’s learning library. ( Jack Rowbotham – post )
Week 26
Generative AI Post
LinkedIn introduces a responsive AI solution to generate posts id. “To start, you’ll need to share at least 30 words outlining what you want to say – this is your own thoughts and perspective and the core of any post. Then you can leverage generative AI to create a first draft” (Keren Baruch – post)
Week 24
RIP Creator Features
Starting June 26th, LinkedIn will remove Carousels, Profile Videos and Link Stickers for images & videos to prioritise the new style carousel post feature. (Matt Navarra / Kevin D. Turner)
Week 23
Pages Messaging
Pages Messaging will help power a two-way conversation, so when a member has questions about a product or company, they can reach out directly to the brand through their Page. (source – Matt Navarra)
Week 19
Restricted & Hibernated Accounts
LinkedIn will no longer include restricted and hibernated accounts in the total number of followers and connections on profiles to provide more accurate audience insights. These accounts will be regularly updated and re-included if they become active. (source)
Week 15
“I’m interested”
You can now show your interest in working for a company without having to apply for a specific role simply by clicking the “I’m interested” button. (Syed Zurriyat Adil)
Week 15
New Verifications Features
LinkedIn is rolling out three additional ways to verify members’ identities and workplaces.
Users can now display that they verified their identity with CLEAR or their workplace using their company email or Microsoft Entra. All features will be free for all LinkedIn members globally. The feature is not immediately available for all members but will expand over time. (source)
Week 12
Reach your audience at the right time with scheduled posts.
Week 12
Audio-only conversations
Week 12
Automatically share jobs
Week 12
Follow Pages as your organization
Discover more conversations relevant to your brand by following Pages as your organization (source)
Week 8
Follow Pages as your organization
5 major updates on LinkedIn (finally they improve Newsletter!)
Activity section: Whether it’s images, videos, newsletters or documents, you get to choose the content type your Activity section shows first.
Scheduled Newsletters and articles: Last year, LinkedIn introduced the option to schedule posts, and now this feature is available to your newsletters and articles as well.
One-click Newsletter subscribe link: With just a click, existing and potential readers can subscribe to your newsletter directly from LinkedIn or anywhere else.
Improved search engine discovery for articles: Customize the way your articles appear on search engines. Go to any article you’ve created and click on the “Publishing menu” in the top left corner.
Streamlined newsletter discovery: When you search for newsletter authors, you’ll see their newsletter right in the search results under their name.
(source)
October 16-22
New YouTube Shopping Features for Holiday Season
YouTube has introduced new features to make tagging and promoting products easier for creators. Among these are the ability to add timestamps to tagged products for better showcasing, and a bulk tagging feature to apply affiliate tags across multiple videos. [source]
Week 40
Enhanced Audience Insights On YouTube
YouTube has updated its analytics platform to provide creators with enhanced audience insights. The new features include analysing membership cancellation data and comparing new and returning viewer data. [source]
Week 38
“Made on YouTube” Initiative
YouTube has announced various new features to simplify video production and enhance creative expression. The updates include Dream Screen for AI-generated backgrounds in Shorts, a new mobile app called YouTube Create, and AI-powered tools in YouTube Studio for idea generation. [source]
Week 33
Samples tab
YouTube Music introduces the “Samples tab,” a curated feed of short video segments for effortless music discovery from its vast library. Users can interact with each sample to dive deeper into songs, benefiting both listeners and artists. (source)
Week 32
Safer user environment
2 new features aim to create a safer user environment while still considering the needs of content creators:
Restrictions on Clickable Links: Clickable social media icons from all desktop channel banners will no longer show from August 10, 2023. Starting August 31, 2023, links in Shorts comments, Shorts descriptions, and links in the vertical live feed will be made unclickable.
New Ways for Creators to Showcase Links: From August 23, 2023, prominent clickable links will be visible on creators’ channel profiles near the ‘Subscribe’ button. By the end of September, a new feature will allow creators to safely direct viewers from Shorts to their other YouTube content.
(source)
Week 31
Collab tool and more
YouTube is now introducing six new ways to enhance creativity:
- Collab tool: Creators can use this new creation tool to record a Short in a side-by-side format with other YouTube or Shorts videos. They can choose from various layout options and easily remix eligible Shorts or YouTube videos. The Collab tool will initially roll out to all creators on iOS, with Android support coming soon.
- New effects and stickers: YouTube has been adding dozens of effects and stickers to inspire creators, including a new Q&A sticker that allows creators to ask questions and get responses directly in the comments section.
(source)
Week 24
YouTube Health
YouTube Health is expanding its health shelves in the UK to include reliable information from licensed healthcare professionals. UK licensed doctors, nurses, psychologists, and health organizations can now apply to make their channels eligible for health product features on health.youtube (source)
Week 15
New Premium Updates
YouTube Premium offers exclusive features for an immersive experience, including queuing videos on mobile devices, sharing videos via Google Meet or FaceTime, seamless video continuation across devices, automatic offline video downloads, and enhanced video quality on iOS. These updates aim to improve users’ control, access, and enjoyment of YouTube content. (source)
Week 29
Twitter’ to ‘X’
Elon Musk, the owner of Twitter, has announced a significant change for the platform. He plans to rebrand ‘Twitter’ to ‘X’, transforming it into an ‘everything app’, intended to become a key interactive part of users’ lives. (source)
Week 26
Blocking unregistered users
Recently, Twitter implemented a change that prevents non-registered users from accessing content on the platform. If you visit Twitter without logging in, you will encounter a sign-in prompt that blocks you from viewing tweets, user profiles, and browsing threads. (source)
To avoid data scraping & system manipulation, Elon Musk also decided to limit users’ reading limit for all types of accounts, limiting new unverified accounts to 300 tweets per day.
Week 24
Paying Verified Creators
In a few weeks and in an effort to boost ad revenue, Ellon Must announced it will start paying verified content creators for ads served in their replies. (tweet)
Week 16
Advertisers Verification
Twitter is now requiring advertisers to have a verified account to continue running ads on the platform. Starting April 21, verified checkmarks or subscriptions to either Twitter Blue or Verified Organizations will be required to run ads. (source)
Week 17
Twitter Branded Features
Twitter Branded Features: New unique ways for brands to engage audiences.
Hashmojis (formerly known as Branded Hashtags) allow custom emojis linked to predetermined hashtags,
Hashfetti adds a confetti-like animation to Hashmoji search results.
Custom Likes enable brands to create branded animations for Twitter’s Like Button with selected hashtags. These features boost engagement, recall, and purchase intent. (source)
Week 13
Recommendation algorithm
Jean-Christophe Chouinard shared an advanced article explaining Twitter’s recommendation algorithm. The recommendation pipeline has 3 stages: candidate sourcing, ML ranking, and filtering. Home Mixer is the service that constructs the For You timeline using Product Mixer framework. A bit advanced but very interesting: learn more
Week 6
4,000 characters tweet
Twitter says, “while only Blue subscribers can post longer Tweets, anyone and everyone can read them. you can reply to, retweet, and quote Tweet a longer Tweet, no matter if you’re a Twitter Blue subscriber or not. (source)
Week 2
Alternative Feeds
Twitter will be bringing back its side-swipe option to switch between the algorithmic and chronological timeline later this week, with its update to the bookmarks UI to come next week. (source)
Week 35
Keyword Suggestions
Reddit has introduced a new Keyword Suggestions feature to enhance its existing Contextual Keyword Targeting solution. Using machine learning and natural language processing, Keyword Suggestions recommends relevant and brand-safe keywords to advertisers to improve targeting and campaign efficiency. [source]
Week 34
Enhance teen safety features
Pinterest is rolling out new features focused on user privacy and safety. The updates include options for private profiles, more control over followers, and secure ways for teens to interact on the platform. (source)
Week 30
‘Official’ labels
Reddit has started showing ‘Official’ labels on certain accounts to confirm their identities. The labels are being given to a very limited number of organizational profiles whom Reddit has an existing relationship with and who show an interest in engaging with the platform’s community. (source)
Week 24
Paying Verified Creators
In a few weeks and in an effort to boost ad revenue, Ellon Must announced it will start paying verified content creators for ads served in their replies. (tweet)
Week 16
Advertisers Verification
Twitter is now requiring advertisers to have a verified account to continue running ads on the platform. Starting April 21, verified checkmarks or subscriptions to either Twitter Blue or Verified Organizations will be required to run ads. (source)
Week 17
Twitter Branded Features
Twitter Branded Features: New unique ways for brands to engage audiences.
Hashmojis (formerly known as Branded Hashtags) allow custom emojis linked to predetermined hashtags,
Hashfetti adds a confetti-like animation to Hashmoji search results.
Custom Likes enable brands to create branded animations for Twitter’s Like Button with selected hashtags. These features boost engagement, recall, and purchase intent. (source)
Week 13
Recommendation algorithm
Jean-Christophe Chouinard shared an advanced article explaining Twitter’s recommendation algorithm. The recommendation pipeline has 3 stages: candidate sourcing, ML ranking, and filtering. Home Mixer is the service that constructs the For You timeline using Product Mixer framework. A bit advanced but very interesting: learn more
Week 6
4,000 characters tweet
Twitter says, “while only Blue subscribers can post longer Tweets, anyone and everyone can read them. you can reply to, retweet, and quote Tweet a longer Tweet, no matter if you’re a Twitter Blue subscriber or not. (source)
Week 2
Alternative Feeds
Twitter will be bringing back its side-swipe option to switch between the algorithmic and chronological timeline later this week, with its update to the bookmarks UI to come next week. (source)