Following the announcement in January 2024, Microsoft is set to deprecate the creation and bid management of subaccounts in Hotel Centre on April 8, 2024.
Moving forward, Hotel Price Ads and Property Promotion ads will be exclusively managed through Microsoft's Lodging campaigns, an enhanced advertising solution. While subaccounts will cease operation post-deprecation, Hotel Centre will continue to support feed management activities, including uploading, editing, and verifying property feeds and transaction messages.