A new feature called 'Add as targets to existing ad group' has been introduced for advertisers. This feature allows them to select customer search terms and add them as target keywords or products to various campaigns for a specific ASIN.
This simplifies moving identified search terms from broader to exact match campaigns, which was previously a manual task. Additionally, it provides the option to choose the match type and bids and negate selected keywords or product targets to avoid duplicate targeting.
[LinkedIn]
🥇 1st Contributor: Himanshu Verma
